Laughlin Constable was asked to come up with a concept for the 2017 United Adworkers Membership Party.
Since 2016 was such a bummer, we wanted to create an event that could bring people, enemies of the industry, together and generate a few giggles. And hey, nothing brings people together or creates some hysterically awkward moments better than Cards Against Humanity, right? We agree. So, we created our own custom deck that related to the industry, specific to Milwaukee. Except for #buttstuff. That's just a funny card.
Signing up for a membership at the event got you a free deck of Adworkers Against Humanity cards that could easily be incorporated into other Cards Against Humanity decks.
Tami Severinsen, Art Director Dana Kaphingst and Brian Sterricker, Copywriters Ross Lowinske, Creative Director Agency: Laughlin Constable